Case Studies of Organizations and Organizational Communication in the Media
On paper, Uber’s business in China looks like it is getting crushed by its Chinese rival. But after interviewing several Uber drivers in Shanghai, I made a surprising discovery: Uber has carved out a special place in China. To many upper-class Chinese drivers like Fu, Uber acts more like a social platform than a ride-sharing app, connecting them to new friends. Uber is filling an empty niche created in an upwardly-mobile generation that finds itself far from extended families, or with lots of time on their hands after retirement.
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