Organizational Communication in the News

Case Studies of Organizations and Organizational Communication in the Media

A major airline says there’s something it values more than its customers, and there’s a good reason why


southwest

The airline puts employee happiness above customer satisfaction.  The approach might seem unconventional — but it makes perfect sense and seems to be working just fine for the Dallas-based airline that employs about 47,000 people and serves more than 100 million customers annually.

Word count: 372 words

Access the fully story here.

*Thank you to Amanda Rea, an undergraduate student at the University of Texas at San Antonio, for bringing this article to the attention of the Organizational Communication in the News team.*

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