Organizational Communication in the News

Case Studies of Organizations and Organizational Communication in the Media

Barra confesses lack of values, not bad apples, led GM to crisis

Source: Detroit Free Press

Even when the evidence of wrongdoing is overwhelming, leaders who are prepared to endure the indignation of grandstanding lawmakers in respectful silence are typically permitted to leave with their professional reputations intact. The key to redemption is the now-familiar script in which the executive under fire acknowledges personal responsibility on some vague, theoretical level while fixing criminal and moral culpability on the actions of a few bad apples somewhere down the chain of command…

But instead of quarantining the cause of the ignition fiasco in some distant corner of GM bureaucracy, Barra traced the problem to a cultural dysfunction that she said had pervaded the entire organization.

Story length: 676 words

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