Organizational Communication in the News

Case Studies of Organizations and Organizational Communication in the Media

‘We Felt Like We Were Above the Law’: How the NCAA Endangers Women


Source: The Atlantic

Historically, when college sports programs, especially football, have needed to convince young, athletic men to choose their school, they’ve used women to do so. Ever since the days when legendary football coach Bear Bryant coached at Alabama in the 1960s, large Division I athletic programs at major universities have been organizing groups of “hostesses”—college women with pretty, smiling faces who assist high-caliber potential student-athletes when they visit campus.

But hostesses play a larger role in the overall recruiting process than simply being tour guides. The hostesses, according to Deadspin, also “answer questions, and—in the evening when the parents go back to their own hotels—provide entertainment.”

Story length: 2,887 words

Access the full story here.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Archives

Top Rated Stories

%d bloggers like this: