Organizational Communication in the News

Case Studies of Organizations and Organizational Communication in the Media

Salamworld, the Social Network for ‘Core Muslim Values’


Facebook (FB) has won a near-billion following around the world by being all things to all people. Nearly anyone can join and search out people and groups they know (or would like to know). It’s a teeming and sometimes raucous online party—and nobody gets turned away. Does the same model work with a user base that shares a common identity and that at some level is more interested in defining cultural boundaries than blurring them?

Abdul-Vakhed Niyazov, the chairman of Salamworld, thinks the answer is yes. His company, headquartered in Istanbul, aims to launch what it hopes will be the world’s next great social network—a Facebook founded on what he calls “core Muslim values.”

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About jfyke

I'm an assistant professor at Marquette University, teaching in communication studies and corporate communication.

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This entry was posted on September 20, 2012 by in Culture, Identity, Organizations + Technology, Social Networks and tagged , , .

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