Case Studies of Organizations and Organizational Communication in the Media
Apple Inc. says the whole thing is about playing fair and square, about a competitor unfairly enriching itself after spending a few months “copying” designs and features that took years to imagine and about the validity of the U.S. patent system. Samsung Electronics Co. says it’s about free competition, about “form following function” as new technologies enable new designs and about a marketplace in which rivals routinely seek “inspiration” from each other to develop better products.
Unless Apple and Samsung agree to a last-minute settlement in their more than year-long patent dispute, it’s up to the nine-member jury, now sequestered in a San Jose federal courthouse after listening to three weeks of testimony, to decide the fate of the world’s top-selling smartphones and tablets.
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