Organizational Communication in the News

Case Studies of Organizations and Organizational Communication in the Media

Tech Companies Announce ‘Girls Who Code’ Initiative


It’s no secret that programmers who work at start-ups are predominantly men. This is evident on all corners of the Internet: from the naming of some products — which can sometimes “make women cringe“ — to the endless stream of “top 100″ lists that are often 95 percent men.

A group of technology companies hopes to change that. On Tuesday, Twitter, General Electric, Google and eBay announced that they were joining an initiative called “Girls Who Code,” which they hope will increase the number of young women who become programmers and engineers.

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About jfyke

I'm an assistant professor at Marquette University, teaching in communication studies and corporate communication.

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