Case Studies of Organizations and Organizational Communication in the Media
Shortly after the 2010 passage of SB 1070,Arizona’s notorious immigration bill, 20,000 people gathered in Phoenix for a May Day march to protest the new law. Instead of ending with speakers or a formal program, as political marches often do, organizers broke the crowd into small groups and asked them two questions: How will the new law impact you and your neighbors? What can you do about it?
And with that, a new phase of the migrant rights movement, based on an age-old model of community organizing, was born.
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