Organizational Communication in the News

Case Studies of Organizations and Organizational Communication in the Media

Shinola: The Real History of America’s Most Authentic Fake Brand

A mogul from Texas is using the country’s least aspirational city as the backdrop for his next global lifestyle company–a $225 million experiment in manufactured authenticity. I’m inside the rooftop … Continue reading

April 1, 2016 · Leave a comment

The Upwardly Mobile Barista at Starbucks

Starbucks and Arizona State University are collaborating to help cafe workers get college degrees. Is this a model for helping more Americans reach the middle class? In their announcement, Starbucks … Continue reading

June 5, 2015 · Leave a comment

Starbucks to encourage baristas to discuss race relations with customers

Starbucks published a full page ad in the New York Timeson Sunday — a stark, black, page with a tiny caption “Shall We Overcome?” in the middle, and the words … Continue reading

March 16, 2015 · Leave a comment

The Aging of Abercrombie & Fitch

Engaged Capital, a hedge fund that owns a small stake in Abercrombie, issued a public letter in December 2013 calling for Jeffries’s resignation and for the company to consider putting … Continue reading

January 22, 2015 · Leave a comment

Why CVS Isn’t Selling Cigarettes Anymore

CVS’s 800 MinuteClinics are the country’s largest provider of retail health care, and its staff does everything from writing prescriptions to providing vaccinations. The company’s decision reveals the tension many … Continue reading

February 5, 2014 · Leave a comment

The Wal-Mart Slayer: How Publix’s People-First Culture Is Winning The Grocer War

Family-run Publix is both the largest employee-owned company and the most profitable grocer in America. Those two facts are linked, and they might be the formula for fending off Bentonville’s … Continue reading

July 24, 2013 · Leave a comment

D.C. Council approves ‘living wage’ bill over Wal-Mart ultimatum

D.C. lawmakers gave final approval Wednesday to a bill requiring some large retailers to pay their employees a 50 percent premium over the city’s minimum wage, a day after Wal-Mart warned that … Continue reading

July 10, 2013 · Leave a comment

Walmart’s Goodwill Tour: We Love Our Workers and America, Too

Still, the campaign raises interesting questions about Walmart and the perception of Walmart: Will the ad campaign “work”? And is it necessary? Does a company with such mammoth buying and … Continue reading

June 29, 2013 · Leave a comment

Fashion’s Victims: An Artist’s Focus On Garment Workers

Tourists gasp. A crowd forms. An off-duty nurse rushes to crouch over one of the bodies. Others call 911 or take photos. And one woman hangs back, observing from afar. She’s … Continue reading

June 19, 2013 · Leave a comment

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